Because I'd rather focus on writing and the writing process than on finding a publisher or agent. POD saves time and I find it to be much more energizing than the alternative-- which boils down to adding one more book onto the slushpile of some poor overloaded editor.
Well, several of those choice bear almost equal weight for me--I had a niche audience; I wanted it out soon; and I wanted control. However, if a traditional publisher had made an offer, you had better believe I would have snatched it up. I've sold over 1,000 copies of my book so far, and I may have a traditional small press lined up to take it when my current POD contract expires. But I did try the traditional route for about 6 months before deciding: I want this out sooner; I know it has a niche audience, so I'm doing it myself.
I wish we could choose more than one. I wanted control. I wanted the product out soon. I knew I had a niche audience (and I've sold over 1,000 copies of my book). But, I DID try to secure a traditional publisher first, for about six months, before going the POD route, and I hope to bring it out again with a small press publisher in the near future when my current POD contract expires.
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